05 Kickass Facebook Ad Spy Software Of 2020 [Spy Your Competitors Now]

In order to remain at the top of your game, it is crucial to have detailed information about what your competitors are doing. Like this, you will get to know what you should include in your strategy and things to consider while setting up your ad campaign. 

And with the help of the best Facebook ad spy software, you will be able to keep an eye on your competitor's ads on Facebook and improvise their strategy according to your needs to be on top.

You must, therefore, know your niche's best Facebook Ads Spy Tool. 

Again, don't fall for the growing myth about how Ad Spy Software works. Remember, you can't copy and paste ad campaigns from your competitors and expect better results.

Pro Tip: To avoid turning potential buyers off and to boost sales, you need to sound authentic. 

What is the need for Facebook ads? How is Facebook ad spy software used?

Well, this cool software will help you know what your competitors are up to and will update you about their upcoming strategies too. 

Thus, with the best Facebook ad spy software, you will be able to create unique and winning ad campaigns. After examining all aspects of the strategy of your competitor, you can know what is working or trending, and then you can come up with your own full-proof plan.

Top 05 Facebook ad spy software to have a look at in 2020

Ready to know what are the top Facebook ad spy tools in 2020? Okay, so without wasting any time, let us get into it. 

1. PowerAdspy

Well, if you are highly concerned about your business and want to manage all your Facebook ads at a time with great ease, then PowerAdspy is going to be the best tool for you. Basically, it will help you get hidden niches and great opportunities, by eliminating all the stress of content creation, niche research, identifying campaign targets, and many more. 

Along with it, PowerAdspy comes with some of the power-packed features, and they are:

• Filters out ads by positions
• Provides complete visibility
• It has the fastest-growing data with around Millions of Ads from over 15+ Countries. 
• GEO Targeting
• Narrow down your searches
• Bookmark the best ads
• Powerful search algorithm
• A great combination of images and video ads
• Engagement oriented details
• Call-to-action

Also watch: How to Spy on Competitor's Facebook Ads with Facebook Ad Spy Tools?

2. MagicAdz

As compared to our number 01 positioned spy tools for Facebook, PowerAdSpy, this tool is totally new in this advertising world. But the reason why it came straight to the second position is because of its popularity. Well, MagicAdz is performing quite well in this competitive world and has become the favorite of many marketers. 

MagicAdz will help you create profitable ad campaigns within no time. So, if you are ready to set fire to your advertising campaign, then this is a perfect Facebook ad spy software! 

3. Facebook’s “Info and Ads” Tool

We all are familiar with this excellent tool! Right? Well, to improve transparency, Facebook released this tool called Info and Ads. 

It was created for a purpose to show all the users the ads that are active and are being run by brands. Now, all you can do is, you can spy on your competitor's ads with a single click itself. 

See, there is no way to figure out what makes your competitor's ads work on Facebook. So, visit your rival's page, and you are ready to go. 

4. AdPlexity

So, this tool plays a vital role in the advertising game. You will able to spy on your competitor's ad campaign with the help of its different powerful weapons, like:

• Mobile ads
• Desktop ads
• Native ads 
• Push ads
• Ecommerce ads

It is a great option when you are looking for campaigns your competitors might be running right now.

5. SpyFu

It is said to be the best "spy tools" in today's competitive market. SpyFu comes up with powerful filters that make it easy for people to search for PPC(Pay Per Click) ads using particular keywords. 

Basically, it comes along with powerpack tools that could help you make your business rank even better. So, what are you waiting for? Go and create the best ad campaign with this efficient tool.

Conclusion

Well, with the best Facebook ad spy software, you will not only be able to rule the game, but you will get successful sales as well. The ad spy tool helps you get detailed information about your competitor's strategies and then use them for your benefit. The above-listed tools come with the best features and advantages, and I hope that you get successful results once you start using the best out of those 05. Good Luck!

04 Ways To Land Out From The Corundum Of How To Target Business Owners On Facebook.

   

A myth is coming from years that if you want to get customers or leads for b2b business, then you have to opt for LinkedIn.

Now the time has come to break this delusion.

With the passing years, Facebook has done a list of empathetic jobs for b2b marketers, in order to make their platform as beneficial as Linkedin to them. 

Now the situation has come where the top brands whom you are watching in the peak of Industries have shifted their first preference from LinkedIn to Facebook. 

If you are struggling to use Facebook as one of the b2b marketers then this article is totally for you. 

So hold the concentration and start reading with a pleasant heart. 

Is Facebook actually a good option for B2b marketing?

First, ask yourself a question-Are the business persons who are your targeted audience, make use of Facebook?

Do they have their active Facebook account for their business?

Well, when we did our research for almost all niches, we ended up with a surprising result! 

There are 10 times more business profiles on Facebook than on Linkedin. 

Result: Facebook is the real wingmate for businesses who are struggling with their low-grade leads.

Wait!!

Don't stop reading here, the struggle has not yet ended, but actually started!!

Far fascinating but still tricky is to use Facebook, especially for setting a viable b2b marketing.

Not to panic, this article is all about solving your problem related to Facebook business targeting. 

04 Conquering Ways To Find Business People Using Facebook Ads.

You know the right strategy in your business works as toppings on the pizza. If it is absent or nasty, it can ruin the entire taste of your pizza. 

Here are some of the well-proven ways that can help you to come out of this situation easily.

• Target the admins of business pages. 

If you are one of those who are ignoring the admins of business pages, then stop doing this. Approaching the admins of business pages from the Facebook ads business manager is one of the most effective and quickest ways to find the business that is likely to be interested in yours. 

• Aim at entrepreneurs of your niche.

By aiming at entrepreneurs of your niche, you can simply target the newbies who have just come out from their seed. You know this group of the audience is more likely to get converted into your final audience. This is because they are also in search of people like you. The perfect way to find that interested audience is to search them by typing in the keyword in the Facebook targeting search box.

• Aim at targeting a particular type of business. 

Well, if you are thinking about targeting all the businesses randomly, then it will not help you to yield the result that potently. In order to reach a great outcome, you have to select and target the business of a particular niche that belongs to yours. Facebook is helping its users to filter their targeted audience, by using filter options based on demographics, business categories, etc.

• Build your Facebook lookalike audience.

A Facebook lookalike audience is one of the most effective and powerful ways to reach the laser-focused audience of your niche. It is because these audiences are the replica of your already existing clients. Hence the probability of them getting converted into your real customers would always be high.

Let’s wrap the words: 

With its growing years, Facebook has optimized its features a lot. It worked very greatly to give the best services to its users, especially businessmen and marketers. In such a scenario, if somehow you manage to know the best formula for how to target business owners on Facebook, then no one can stop you in hosting the flag of your success in your industry.

Facebook carousel ad- Today's most Effective Ad Format

Opened a Facebook account!

1st- A video ad from a top brand.

2nd- Slideshow ads from other companies.

3rd- Again a video ad from another brand...

Yes, this is the scenario nowadays whenever we open our Facebook account. 

These visual contents in the form of videos, GIFs, slideshows, etc floating ubiquitously throughout Facebook these days have proved one thing. That people nowadays want intellectual content over stagnant ones. They want something that actually tells them all the things about a product or service. They don't want to spend their time reading and understanding texts. Moreover, they want to see a brand from several distinct aspects within a single clip. 

By understanding this requirement of their users, Facebook came with the next level of ad format named as the Facebook carousel.

Well, we are here with our article, by going through which, in a step by step manner, you can clear the cloud of doubts related to this new ad format.

What do you mean by the Facebook carousel ad?

It is a format of advertisement by which Facebook allows its users, especially marketers to showcase their 3-5 images or videos along with the text or sharable link in a single ad.

This viable ad format not only discovered a new and artistic way for traders to advertise their multiple products on a single ad but also helped them to create an emotional bond with their audience by narrating their brand's story more effectively.

What expert says about this ad format of Facebook?

Without wasting your time anymore, we want you to hear the perks of Facebook carousel ads straight from the horse's mouth.

1. Kinetic social, one of the leading social media marketing agencies from the past 15 years, confirmed from one of their reports that by using carousel ads format, an advertiser can gain up to 10 times more traffic on their website compared to stagnant sponsored posts on Facebook.
2. LOVOO, a famous online dating app released a report saying that they have experienced an overall increment of 72% in their click-through rate when they started using a carousel ad format when compared with mobile app with a single image. 
3. Airbnb, a very famous online marketplace since 2008, declared this ad format as the shortest and sweetest form of advertising. Moreover, they declared it as the most powerful ad form by which one can even grab the attention of audiences who are highly distracted. 

How can you make the most out of Facebook carousel ad format?

• Let's cherish your carousel ad with the toppings of the story. 

Stories are one of the most compelling ways to reach directly in the brains and hearts of viewers. Hard to ignore and easier to understand, a story within a carousel ad can include Icing on the cake.

• Create a seen peek of your brand's product.

By utilizing a rotating carousel ad you can showcase all the new arrivals of your brand. You can also practice it to showcase all the existing products or services that your company offers. By this, you can inform people about the varieties of products you are rendering. 

• Let people not evade from your key articles and contents.

If you don't want your audience to be away from the most excellent articles of your brand, then the carousel ad is the ideal way to practice this effectively. Hence take the top-notch articles, make their slides and let it in front of a much wider audience. 

Let's wrap it up: 

Facebook is one the most fascinating yet tricky platforms to work with. However if you work smartly by using the most attractive and appealing format of video advertising called Facebook Carousel then you can set up your entire dynasty here very easily. 

Hence the time has arrived to be the king of your industry.

So take a foot forward and set your brand on fire. 

  

05 Facebook Ad Hacks That Will Increase Your ROI Dramatically

For those who are new to Facebook ads, establishing the very first campaign ultimately becomes a challenging task. There are tons of decisions a beginner needs to make, including the selection of the best ad format, determination of targeted audience, ads placement, and so on. All these decisions are indeed crucial since they eventually contribute to the success of our Facebook ad campaign to increase your ROI.

Well, I’ve obtained some effective ways to flourish your existing campaigns, boost ROI, as well as, raise the profit margin of your business. In simple words, you are going to be familiar with 05 Facebook ad hacks to implement later.

Interested? So, let’s get started!

Find Out Right Audience To Target

Blindly Targeting is worth being compared with a draw-based lottery, where participants pick a number and wish to match it with the number drawn. But, you can’t win all the time unless you’ve got a stroke of sheer luck, got it?

Instead, spend a handful of time researching your potential audience. Here, you have to examine an age-group that might be interested in buying your products. Once done with the investigation, Know their interest, behavior, and income to make a big hit. Moreover, proficient marketers should acquire a deep understanding of its targeted audience: their previous purchasing history, likes, dislikes, and lots more.

Hang Up Instagram Ads While Using Facebook Ads

Native Ads

Based on my individual experience, I would say Instagram ads are a bit expensive these days in comparison to its substitutes. While undergoing recent research, I’ve found that Facebook ads bestow more to ROI, while Instagram ads slightly miss it. Also, advertising expense on Instagram isn’t much remarkable enough to accelerate the conversion rate to a greater extent. Therefore, you should choose either Facebook or Instagram for advertising.

Set out retargeting strategies for discarded checkouts

Everyone who visits your site doesn’t end up buying, they sometimes simply go through the landing page information, see available offers, scroll down the products, and then exit. All these visitors are eligible for re-targeting. For better influence, try videos to get them converted into potential leads, and then into buyers consequently.

In this way, when they think to step out from your site, your videos will play to let them know the perks of being your customer. Make sure your video is pretty compelling to convince the re-targeted audience to think again regarding purchases and probably become a customer.

Showcase Offers And Discounts

In most cases, people signup for a free trial only when they look forward to getting exciting offers. For higher ad engagement, you should have the art to showcase these offers in a way that looks very eye-catchy and exhilarating. Discount is something that people crave for, so the moment they will see your ads with mind-blowing offers, they would surely go for it.

For instance, create ads that display offers for a limited period, like- “50% discount for the next six months”.

Switch To Messenger Ads

An average Facebook user spends one-third of his time on messenger out of the entire time of using Facebook. For this reason, it’s an ideal place to advertise effectively in less expenditure. It takes a few minutes to create ads for messenger since you can post existing ads (from ad manager) after doing some alteration in the content. 

End Line

For wrapping up, you might already use Facebook ads. If not, then start doing it as early as possible because the platform is getting robust with time. No matter what your niche or which industry you fall in, these 05 Facebook ad hacks intend to ease up your advertising stress and provide better coverage to your ads.

A Complete Guide To Using Native Ads For Your Social Media Campaigns

Are you also searching for several ways to supercharge your social networking efforts?

Have you tried using Native ads yet?

Native advertising not only helps build your social followers and improve social engagement, but it also brings your branded content to high-quality consumers.

Thus, here in this article, you will get to discover what are native ads and how you can incorporate them directly into your social media marketing.

What are Native Ads?

Native advertising is described by the Content Marketing Institute as paid marketing that delivers relevant, meaningful, and targeted information to your audience in a form that looks like the native or non-ad content on the site.

Here is how to begin integrating native ads into your marketing on social media.

1. Determine your goal :

Well, native ads give your business several potential benefits. Several types of research have even concluded that native ads will help you build brand awareness and trust, plus help bring your content to subscribers.

Native ads also offer additional benefits, including SEO and social proof. Promoted posts on any popular social media site’s are getting your message across to a wider audience and can drive traffic back to your website or blog. They can be useful if you have a new site, and you haven't had time to set up a good SEO.

2. Try to build quality ad content :

Focus on creating content that is helpful and interesting, attracts attention, and gives value to get the most out of your native ad investment! And battle the urge to sell.

3. Take help of Native Ad Targeting :

You can even retarget native ads to them who have visited your website to view any of the products or services, or you can also present native ads based on their search interest. 

Well, native ad targeting can be a lot more helpful in finding out your potential audiences as well. 

Anyways, as now you are all cleared with what native ads are and how to get started with integrating native ads into your marketing on social media, let us now discuss about the different Native Ad Spy Tools to guide you in the best possible way:

• Adbeat :

If your goal is to uncover the marketing strategies of your competitors that have helped them thrive in the market, then this tool can help you a lot. It has been recognized by marketers, agencies, publishers, and ad networks as a perfect tool. 

• AdPlexity :

Well, this particular tool primarily focuses on targeting campaigns across all popular devices. It allows you to keep track of two important things in nearly 32 countries including native ad units and landing pages.

• PowerAdspy :

It is one of the most powerful tools, which will help you find out the top-selling ads from Facebook. With the help of this excellent tool, you can keep an eye on all your competitor's advertising activities on Facebook, along with their content, strategies, target audience, and thus will help you to implement the best strategy for your Ads.

• Advault :

Advault steps ahead in scrapping one of the best native ads, over complete 13 advertising network, and almost around 19 countries. 

It can scrap up a whopping 7.3 million native ads total. Many affiliate marketers have even started using these methods to track their native ads from the top competitor. And this tool will surely be the best for those brands, who are looking for promising and successful affiliates.

• NativeAdBuzz :

It scrolls through nearly 10 native ad networks and extracts crucial data about your competitors from native ads, such as; keywords, language, advertiser URL, country, impressions, landing pages, publishers, date, network, etc.

Conclusion

There has always been a lot of buzz about social media, along with its growing marketing tactics. Hopefully, this article will help you a lot to have a piece of detailed information on what are native ads, how you can incorporate them into your social media marketing, and about the different native ads spy tools as well.

Top 03 Reasons Why You Should Spy On Your Competitors Ads 2020 Update

Top 03 Reasons Why You Should Spy On Your Competitors Ads 2020 Update: Without keeping an eye on your competition's strategy, you can't plan your strategy. And so what this article is all about. Here, we are going to discuss some of the important reasons why should spy on your competition. So, without wasting a minute, let us get into the article!

Top Facebook Marketing Strategies That Every Businessman Should Leverage

A planned marketing strategy will help one reach their target audience more efficiently and efficiently. Businessmen's use Facebook in a way that it has some positive outcome for the business. The simplest thing you can do with your Facebook account is by making use of what you know and add more value to it.

Everyone is aware of the power that Facebook holds. You may see that many businesses nowadays are heading towards Facebook. Facebook marketing also has its own set of rules that everyone should follow.

Steps For Making Better Marketing Strategy On Facebook For Growing Online Business: 

• Setting Up Of Goals 

Before starting with anything, you need to be clear about your goals. Once you are clear about what you want to do with your Facebook account (whether gaining brand awareness, leads or increasing web traffic). Setting up goals and implementing it as a part of the Facebook Messenger Marketing Strategy always work.

• Pinpoint Target Audience 

Creating strategies for marketing on Facebook is of no use if you are not able to reach your target audience. You need to be sure about the audience you want to target. After knowing your audience, you can start converting your target audiences into the desired customers using the Facebook Ads Manager.

• Setting Up Budget 

Since you have your goals and target audiences ready. It’s time to plan for the monthly budget. Before starting investment on any specific feature, make sure to check out the initial goals that have been set by you. A Facebook marketing budget would include – 

Boosted posts, pages like ads, conversion, lead generation ads and content   creation. One needs to decide on which features do they need to set up their budget.

Just to make things simple, I 'm adding an instance of how reasonable Facebook Marketing Budget helpful for Small Business Owner:

"John owns a restaurant and is planning to establish brand recognition for his restaurant. To make it possible, he searched and found that posting 5 times a week could make him gain 1,000 followers within 6 months. As a business owner, John doesn't have any knowledge of gaining followers using different processes. Thus, to make it a success. John decided to hire a digital marketing firm. For all the processes, John set up his monthly budget of $900, out of which he kept $500 for all digital marketing processes, $300 for liking page, and ads. And $100 is kept for paying to the boosted posts such that more followers can see his posts."

• Plan Engaging Content

Facebook Messenger Marketing

As you have your goals, target audiences, and a planned budget. It’s time to draft content to post on Facebook Page. It is strongly recommended that one should get their posts planned a month ago. And start maintaining the regular posting schedule for posting up to 5 posts a week or so. This is one of the best ways to manage topics on which you are posting, get their plans ready for upcoming holidays or events, and be consistent while posting. One will also require to add images and videos on their posts, it’s important to keep some tips in mind before posting it –

• One must try to add real images with faces in them.
• Choose bright, and high-resolution images.
• Try to avoid adding cheesy stock photos on your posts.
• There are 15% or fewer people who watch Facebook videos with sound on. Make sure your video is good enough to convey the message even without the sounds.

Apart from this, one can also try –

• Planning for equally engaging ads.
• Keeping a habit of monitoring things/process daily.

Above mentioned are some of the points that every businessman should keep in mind before planning to use Facebook as a marketing platform for the expansion and growth of their business. With a saying that – "One should use a consistent Facebook marketing strategy to attract more customers and grow their business in a better way." You will understand that Facebook has become one of the most profitable and valuable marketing channels that can help any business grow. By this, I would like to end my article here. Hope you guys gained some knowledge reading it.