05 Facebook Ad Hacks That Will Increase Your ROI Dramatically

For those who are new to Facebook ads, establishing the very first campaign ultimately becomes a challenging task. There are tons of decisions a beginner needs to make, including the selection of the best ad format, determination of targeted audience, ads placement, and so on. All these decisions are indeed crucial since they eventually contribute to the success of our Facebook ad campaign to increase your ROI.

Well, I’ve obtained some effective ways to flourish your existing campaigns, boost ROI, as well as, raise the profit margin of your business. In simple words, you are going to be familiar with 05 Facebook ad hacks to implement later.

Interested? So, let’s get started!

Find Out Right Audience To Target

Blindly Targeting is worth being compared with a draw-based lottery, where participants pick a number and wish to match it with the number drawn. But, you can’t win all the time unless you’ve got a stroke of sheer luck, got it?

Instead, spend a handful of time researching your potential audience. Here, you have to examine an age-group that might be interested in buying your products. Once done with the investigation, Know their interest, behavior, and income to make a big hit. Moreover, proficient marketers should acquire a deep understanding of its targeted audience: their previous purchasing history, likes, dislikes, and lots more.

Hang Up Instagram Ads While Using Facebook Ads

Native Ads

Based on my individual experience, I would say Instagram ads are a bit expensive these days in comparison to its substitutes. While undergoing recent research, I’ve found that Facebook ads bestow more to ROI, while Instagram ads slightly miss it. Also, advertising expense on Instagram isn’t much remarkable enough to accelerate the conversion rate to a greater extent. Therefore, you should choose either Facebook or Instagram for advertising.

Set out retargeting strategies for discarded checkouts

Everyone who visits your site doesn’t end up buying, they sometimes simply go through the landing page information, see available offers, scroll down the products, and then exit. All these visitors are eligible for re-targeting. For better influence, try videos to get them converted into potential leads, and then into buyers consequently.

In this way, when they think to step out from your site, your videos will play to let them know the perks of being your customer. Make sure your video is pretty compelling to convince the re-targeted audience to think again regarding purchases and probably become a customer.

Showcase Offers And Discounts

In most cases, people signup for a free trial only when they look forward to getting exciting offers. For higher ad engagement, you should have the art to showcase these offers in a way that looks very eye-catchy and exhilarating. Discount is something that people crave for, so the moment they will see your ads with mind-blowing offers, they would surely go for it.

For instance, create ads that display offers for a limited period, like- “50% discount for the next six months”.

Switch To Messenger Ads

An average Facebook user spends one-third of his time on messenger out of the entire time of using Facebook. For this reason, it’s an ideal place to advertise effectively in less expenditure. It takes a few minutes to create ads for messenger since you can post existing ads (from ad manager) after doing some alteration in the content. 

End Line

For wrapping up, you might already use Facebook ads. If not, then start doing it as early as possible because the platform is getting robust with time. No matter what your niche or which industry you fall in, these 05 Facebook ad hacks intend to ease up your advertising stress and provide better coverage to your ads.

A Complete Guide To Using Native Ads For Your Social Media Campaigns

Are you also searching for several ways to supercharge your social networking efforts?

Have you tried using Native ads yet?

Native advertising not only helps build your social followers and improve social engagement, but it also brings your branded content to high-quality consumers.

Thus, here in this article, you will get to discover what are native ads and how you can incorporate them directly into your social media marketing.

What are Native Ads?

Native advertising is described by the Content Marketing Institute as paid marketing that delivers relevant, meaningful, and targeted information to your audience in a form that looks like the native or non-ad content on the site.

Here is how to begin integrating native ads into your marketing on social media.

1. Determine your goal :

Well, native ads give your business several potential benefits. Several types of research have even concluded that native ads will help you build brand awareness and trust, plus help bring your content to subscribers.

Native ads also offer additional benefits, including SEO and social proof. Promoted posts on any popular social media site’s are getting your message across to a wider audience and can drive traffic back to your website or blog. They can be useful if you have a new site, and you haven't had time to set up a good SEO.

2. Try to build quality ad content :

Focus on creating content that is helpful and interesting, attracts attention, and gives value to get the most out of your native ad investment! And battle the urge to sell.

3. Take help of Native Ad Targeting :

You can even retarget native ads to them who have visited your website to view any of the products or services, or you can also present native ads based on their search interest. 

Well, native ad targeting can be a lot more helpful in finding out your potential audiences as well. 

Anyways, as now you are all cleared with what native ads are and how to get started with integrating native ads into your marketing on social media, let us now discuss about the different Native Ad Spy Tools to guide you in the best possible way:

• Adbeat :

If your goal is to uncover the marketing strategies of your competitors that have helped them thrive in the market, then this tool can help you a lot. It has been recognized by marketers, agencies, publishers, and ad networks as a perfect tool. 

• AdPlexity :

Well, this particular tool primarily focuses on targeting campaigns across all popular devices. It allows you to keep track of two important things in nearly 32 countries including native ad units and landing pages.

• PowerAdspy :

It is one of the most powerful tools, which will help you find out the top-selling ads from Facebook. With the help of this excellent tool, you can keep an eye on all your competitor's advertising activities on Facebook, along with their content, strategies, target audience, and thus will help you to implement the best strategy for your Ads.

• Advault :

Advault steps ahead in scrapping one of the best native ads, over complete 13 advertising network, and almost around 19 countries. 

It can scrap up a whopping 7.3 million native ads total. Many affiliate marketers have even started using these methods to track their native ads from the top competitor. And this tool will surely be the best for those brands, who are looking for promising and successful affiliates.

• NativeAdBuzz :

It scrolls through nearly 10 native ad networks and extracts crucial data about your competitors from native ads, such as; keywords, language, advertiser URL, country, impressions, landing pages, publishers, date, network, etc.

Conclusion

There has always been a lot of buzz about social media, along with its growing marketing tactics. Hopefully, this article will help you a lot to have a piece of detailed information on what are native ads, how you can incorporate them into your social media marketing, and about the different native ads spy tools as well.