Are you also searching for several ways to supercharge your social networking efforts?
Have you tried using Native ads yet?
Native advertising not only helps build your social followers and improve social engagement, but it also brings your branded content to high-quality consumers.
Thus, here in this article, you will get to discover what are native ads and how you can incorporate them directly into your social media marketing.
What are Native Ads?
Native advertising is described by the Content Marketing Institute as paid marketing that delivers relevant, meaningful, and targeted information to your audience in a form that looks like the native or non-ad content on the site.
Here is how to begin integrating native ads into your marketing on social media.
1. Determine your goal :
Well, native ads give your business several potential benefits. Several types of research have even concluded that native ads will help you build brand awareness and trust, plus help bring your content to subscribers.
Native ads also offer additional benefits, including SEO and social proof. Promoted posts on any popular social media site’s are getting your message across to a wider audience and can drive traffic back to your website or blog. They can be useful if you have a new site, and you haven't had time to set up a good SEO.
2. Try to build quality ad content :
Focus on creating content that is helpful and interesting, attracts attention, and gives value to get the most out of your native ad investment! And battle the urge to sell.
3. Take help of Native Ad Targeting :
You can even retarget native ads to them who have visited your website to view any of the products or services, or you can also present native ads based on their search interest.
Well, native ad targeting can be a lot more helpful in finding out your potential audiences as well.
Anyways, as now you are all cleared with what native ads are and how to get started with integrating native ads into your marketing on social media, let us now discuss about the different Native Ad Spy Tools to guide you in the best possible way:
- Adbeat :
If your goal is to uncover the marketing strategies of your competitors that have helped them thrive in the market, then this tool can help you a lot. It has been recognized by marketers, agencies, publishers, and ad networks as a perfect tool.
- AdPlexity :
Well, this particular tool primarily focuses on targeting campaigns across all popular devices. It allows you to keep track of two important things in nearly 32 countries including native ad units and landing pages.
- PowerAdspy :
It is one of the most powerful tools, which will help you find out the top-selling ads from Facebook. With the help of this excellent tool, you can keep an eye on all your competitor's advertising activities on Facebook, along with their content, strategies, target audience, and thus will help you to implement the best strategy for your Ads.
- Advault :
Advault steps ahead in scrapping one of the best native ads, over complete 13 advertising network, and almost around 19 countries.
It can scrap up a whopping 7.3 million native ads total. Many affiliate marketers have even started using these methods to track their native ads from the top competitor. And this tool will surely be the best for those brands, who are looking for promising and successful affiliates.
- NativeAdBuzz :
It scrolls through nearly 10 native ad networks and extracts crucial data about your competitors from native ads, such as; keywords, language, advertiser URL, country, impressions, landing pages, publishers, date, network, etc.
Conclusion
There has always been a lot of buzz about social media, along with its growing marketing tactics. Hopefully, this article will help you a lot to have a piece of detailed information on what are native ads, how you can incorporate them into your social media marketing, and about the different native ads spy tools as well.
